XELA un jour……XELA toujours


Xela 2012 Fashion Shoot

With the backdrop of the Burj Al Arab, the world’s only 7 star hotel, the  Fashion photographer Arab Gnosh shot some of the lastest styles from the Xela 2012 collection.

Designer Nora Sahraoui created the fashions after being inspired by the prints and fabrics she secured for her fall line. The styles from Dubai included Arabic dresses along with cocktail and pret e porter fashion.  After the shoot, which was coordinated by with the assitance of Amine Sahraroui, the team moves on to China to develop several more styles for the fall collection.



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